F Shops: Affordable Luxury



The success of the FTV branded merchandise portfolio has allowed us to develop strong licensing programmes that help to establish FTV brand as a household name among consumers worldwide. By forming strategic partnerships, the FTV brand has successfully ventured into several product categories including clothing, accessories, perfumes, cosmetics, beverages, etc. – the list is extensive and continues to grow…

In order to reach and satisfy the entire FashionTV fan base, spanning from young to mature adults, I Love Fashion collections are positioned as „AFFORDABLE LUXURY“. Our brand promise is to be fashionably classic, offering affordable luxuries. This strategy allows us to meet the demand of nowadays consumer, who is requiring higher quality products without the added cost. Price points are similar to the fashion lines of Guess, D&G, Just Cavalli, Armani Exchange, Miss Sixty, Bebe, Pepe Jeans, etc.

Simply a world class fashion… but accessible to many…

Fashion TV works with licensees and designers to manufacture, and develop high quality fashion collections sold in retail stores across the globe, in various online stores and in the flagship stores. Collections offer both male and female designed fashion, including ready to wear, underwear, beachwear, footwear, eyewear, jewelry, watches, perfumes, travel accessories, etc.I Love Fashion line is always fashion-forward representing modern and timeless. The line offers FTV fans and consumers even more choice when it comes to updating their wardrobes with eye-catching, fun and casually elegant pieces.


New I love fashion shop in Turkey – July 2012

Loading video…




Selected F Shop Images



For more pictures of F Shops, please visit our gallery section on ftv.com.


© 2014 fashiontv. All rights reserved